The Purpose

The purpose of this post was to tease the new launch for the Stuffed Cauliflower Bite product line. This was tied into a giveaway for the first 10 people to find the hidden words. Each winner received a shipment of the 4 new items.

The Purpose

The purpose of this post was to team up with brioche brand, St. Pierre, for National Brioche day. The goal was to help St. Pierre with brand awareness in the US and cross promote to each other’s fan base. This post included a giveaway for a variety box of Veggies Made Great Frittatas and Veggie Cakes and St. Pierre Brioche Sliders to highlight the use case of how the two brands can be incorporated together. This post included a CTA which took users to a recipe page on veggiesmadegreat.com for Spinach, Avocado, Egg White Sliders. St. Pierre also launched a National Brioche Day page on their website which directed consumers to the Veggies Made Great recipe page.

The Purpose

The purpose of this post was to highlight use cases and reviews for Veggies Made Great products. This was a series of review posts, posted every other Friday which highlighted different Veggies Made Great products. The goal of this post was to attract new customers and cross promotion of product lines to current Veggies Made Great fans. One of the top drivers of purchasing new products are reviews.

The Purpose

The purpose of this post was to create a fun social media post that wasn’t focused on a specific product, while still incorporating the brand message and ideals. The hashtag #Vegucation was to keep with the theme of the #1 ingredient in every Veggies Made Great product being vegetables. The goal was to get social media users to share the post with others to potentially get the brand in front of new customers.

The Purpose

The purpose of this post was to to encourage social media users to watch a segment on QVC selling a new product from Veggies Made Great. This was to produce excitement from current fans, and encourage purchase of the items on QVC to increase ratings.

The Purpose

The purpose of this post was to attract web traffic and build SEO. This is a recipe post with the CTA to a recipe page on veggiesmadegreat.com for Veggie Cake Caprese Stacks. While most other brand recipes include lots of ingredients with multiple steps to follow, the aim for these recipes were to be easy and simple ingredients, and easy to make; just like Veggies Made Great products.

The Purpose

The purpose of this post was to promote Walmart distribution news. To gain brand awareness, this post was turned into a Giveaway ft. a Back To School theme, an event that Walmart is typically known for. The winnings were Veggies Made Great product coupons along with a Walmart Gift Card, & Back to School essentials from Walmart.

The Purpose

The purpose of this post was to gain consumer information to see how consumers consumed a specific product. Through analyzing the social media engagement, I came to the conclusion that engagement was higher on posts that included box shots. This influenced the social media calendar moving forward to include more box shots in posts.

The Purpose

The purpose of this post was to highlight a certain concern around Valentines Day. While most people feel guilty after eating too much chocolate and sugar around the holiday, Veggies Made Great offers a guilt free solution with their healthier Double Chocolate Muffins.

The Purpose

The purpose of this post was to attract web traffic and brand awareness. The CTA was to the home page of Veggies Made Great to learn more about the brand and products. The messaging featured a common concern of frozen foods being full of preservatives and unhealthy. Veggies Made Great looks to change that bad perception with all of their products, which is why this photo was chosen for this messaging.

The Purpose

The purpose of this post was to brand awareness, with the CTA to the Double Chocolate Muffin product page to learn more. The design of the creative was to highlight the ingredients in the products: while you don’t notice the vegetables in the Double Chocolate Muffins, Zucchini & Carrots are the first 2 ingredients.

The Purpose

The purpose of this post was to gain brand excitement from current customers by teasing a new product coming soon. This was also to gain customer research and see what customers were looking from the brand to come out with next, to then send that feedback to the Veggies Made Great product development team.